The 904 Signature Hat (Blue)
From a verified buyer
- Water-resistant
- 5-panel structure
- Classic rope detail
- Breathable back panels
- Adjustable snapback
- Curved bill
Two hats. A little extra.
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The 904 in blue, the St. Johns on a clear day, the river that runs through the middle of everything. The number sits in clean white raised silicone with small palms beside it, on a structured rope cap built for daily wear. Water-resistant performance fabric for a day on it.
What makes it special. The St. Johns is one of the few rivers in the country that runs north, and the 904 is where it finally meets the ocean.
Who wears it
For the one who knows the river side of town. San Marco on a Saturday, the ferry at Mayport, the Beaches once the wind lays down. Pair it with a men's button-up.
Care
Spot clean with cool water and a mild detergent. Reshape and air dry. Do not machine wash, do not put in the dryer. The structured panel holds its shape over years of wear with normal care.
Palmr Hats
| Fit | Hat size | Inches | Centimetres |
|---|---|---|---|
| Standard | 7 1/4 – 7 3/4 | 23" – 24.5" | 58 – 62 cm |
| Small Fit | 6 5/8 – 7 1/8 | 21" – 22.5" | 53 – 57 cm |
How to measure. Run a soft tape around your head just above the ears and across the middle of your forehead, where the hat actually sits. Keep it snug, not tight.
Standard suits most adults. Small Fit suits smaller heads, many women, and older kids roughly 7 to 12. Head size varies, so the tape beats the label.
What theclub says.
Verified reviews from families across Florida and beyond. We don't curate. We just print 'em out and tape them to the wall.
★ MORE FLORIDA
You wore the hat.Now the rest of Florida.
