Signature Rope Hat

The 954 Signature Hat (Blue)

Regular price $35.00

Color: Blue

Size

Standard: 23–24.5 in (58–62 cm) for most adults
Small Fit: 21–22.5 in (53–57 cm) for smaller heads, many women, and older kids roughly 7–12 (varies by head size).

Preorder the first batch. Ships on June 24th. Limited run, and the next one is a while out, so order now to lock in the style and color you want.

Free over $75
Free returns
Florida-tested
Materials & Details
  • 🌴 Water-resistant performance fabric (95% polyester / 5% spandex)
    🌴 Structured 5-panel fit
    🌴 Classic rope detail for that vintage coastal look
    🌴 Breathable laser-perforated back panels
    🌴 Adjustable snapback
    🌴 Curved bill
    🌴 Available in 2 sizes: Standard + Small Fit
Every Purchase Gives Back To Type 1 Diabetes

We dedicate 1% of our gross sales to support those affected by Type 1 Diabetes. Learn more here.

The 954 in blue is made for a morning on the New River or a beach day in Pompano. Broward's area code in white silicone with small palms alongside, on a structured rope front that holds up to the heat. Water-resistant, breathable, and built for the people who call the 954 home. The good kind of under the radar.

What makes it special. Blue is the easy 954, the colorway for sun and saltwater. Broward, dialed down to relaxed. 4.9 stars.

Also available in. Also available in palm green, black, and Palmr pink. Same design, same fit, same performance build.

Who wears it

For the boating and beach crowd from Hollywood to the Intracoastal. Pair it with a women's tee or a Palmr polo and keep it casual.

Care

Spot clean with cool water and a mild detergent. Reshape and air dry. Do not machine wash, do not put in the dryer. The structured panel holds its shape over years of wear with normal care.

What theclub says.

Verified reviews from families across Florida and beyond. We don't curate — we just print 'em out and tape them to the wall.

Family of nine standing on a beach with ocean and sky in the background

★ SUMMER '26

Ready forsummer?