The SoDo 407 Signature Hat
Orlando's number, wearing the neighborhood's orange.
Standard: 23–24.5 in (most adults) · Small Fit: 21–22.5 in (smaller heads & kids 7–12)
Ships from Orlando in 1 business day.
407 local? It usually lands next day.
We dedicate 1% of our gross sales to support those affected by Type 1 Diabetes. Learn more here.
The 407 in palm green, done for SoDo. A raised white 407 on the front with "Orlando" in script underneath, in the same orange as the SoDo mark, and an orange and white rope across the brim. Structured rope front, laser-perforated back panels, water-resistant. Built for the heat that starts in April and the 4 PM thunderstorm after it.
What makes it special. This is not another colorway of the 407 lineup. It is its own hat, made with our friends in the SoDo District, south of downtown. The area code everybody in Orlando already knows, wearing the neighborhood's orange.
Who wears it
SoDo locals, the South Orange Avenue regulars, and anyone in the 407 who wants the hat with the neighborhood in it. Good for the bike ride, the coffee run, the farmers market, or the Saturday with no plan. Wear it with a Palmr polo or a women's tee.
Community Support
Designed in partnership with our friends in SoDo. All profits from every hat sold go directly toward supporting the SoDo District, helping strengthen and celebrate the community that inspired it.
Care
Spot clean with cool water and a mild detergent. Reshape and air dry. Do not machine wash, do not put in the dryer. The structured panel holds its shape over years of wear with normal care.
Palmr Hats
| Fit | Hat size | Inches | Centimetres |
|---|---|---|---|
| Standard | 7 1/4 – 7 3/4 | 23" – 24.5" | 58 – 62 cm |
| Small Fit | 6 5/8 – 7 1/8 | 21" – 22.5" | 53 – 57 cm |
How to measure. Run a soft tape around your head just above the ears and across the middle of your forehead, where the hat actually sits. Keep it snug, not tight.
Standard suits most adults. Small Fit suits smaller heads, many women, and older kids roughly 7 to 12. Head size varies, so the tape beats the label.
What theclub says.
Verified reviews from families across Florida and beyond. We don't curate. We just print 'em out and tape them to the wall.
★ BEYOND THE HAT
You wore the hat.Now the rest.
